We tap into the vast audiences available on Facebook, Instagram and other social channels with targeted, tailored ads which drive high volumes of new customers. Our campaigns generate an average of 1.4 billion monthly impressions.
Our strategy is driven by data analysis which allows us to ensure we are in front of the right people, at the optimum time. By constantly testing our creatives and learning from results we are able not only to optimise our campaigns, but to share our knowledge with the wider business.
For new executives, we have developed a Paid Media Academy which offers a structured training programme that covers all areas of biddable media marketing including workshops on best practice and data mining.
Paid social is a very significant marketing channel for the business and we attract thousands of customers to MVF’s customer generation platform each week with our campaigns.
Because of the fast growing nature of MVF and the paid social channel, there are fantastic opportunities for anyone joining this team to make an impact and take on an exciting and important role for the business.