MVF and its brand Approved Index have been announced as finalists at the CIM (Chartered Institute of Marketing) Excellence Awards. The ‘Secrets to Success’ campaign which is shortlisted for Best SEO Campaign, was a series of data led reports looking at things such as entrepreneurship around the globe and how long it takes to start a business in different parts of the world.
The campaign was headed up by the MVF PR team and won hundreds of links from all around the world. Jessica Laporte, PR Executive comments: “We are so thrilled to be nominated for this award. We are a really small team and so getting recognition from CIM which is a leading professional marketing body is huge.”
CIM commented: “It’s a pleasure to announce the finalists of the Marketing Excellence Awards,” comments Chris Daly, acting chief executive of CIM. “We’ve seen some fantastic entries this year and it is already clear that this will be a great representation of our industry’s hard work over the past 12 months. The finalists are varied, innovative and showcase a range of high quality campaigns. The point in these Awards is to remind us why we do what we do, and to demonstrate the impact that creative and well delivered marketing can have across businesses.”
Results will be announced in April at the awards ceremony – fingers crossed!