What we do

A pioneering integrated media and marketing services firm.

We amplify brand reach and impact by connecting our clients with high-intent customers across logistics, accommodation, health, education, food & beverage, business services and more.

Our services

Amplify brand reach. Connect with high-intent customers.

Three services, working as one system to drive opportunity pipeline and growth.

Lead Generation

Email and website advertising for our clients to engage their target audience. Millions of people trust MVF brands across the US and Europe to discover their sectors’ biggest stories and make smart purchasing decisions.

Advertising

We amplify brand reach and impact by connecting our clients with high-intent customers visiting our sites — driving opportunity pipeline and growth.

Market Insights

We leverage decades of insight about customer preferences to help businesses make strategic growth decisions. Our panel of over 8,000 B2B decision-makers across the UK and US keeps a finger on the pulse of trends that move markets.

MVF in numbers

Six numbers behind every customer we deliver.

2.3bn
Annual impressions
48m
Website visitors / year
4m
First-party database
40+
Marketing channels
200+
Verticals served
300+
Marketing specialists
Who we serve today

Two audiences. One engine.

MVF B2B

Connects business leaders to the software and services they need to help their business grow.

Logistics Construction Food & Beverage Business Services Retail Accommodation Business of Healthcare
Discover B2B

MVF B2C

Provides in-depth advice to consumers making complex purchases — matching them with the most suitable supplier.

Senior Healthcare Home Eco
Discover B2C
Platform & content expertise

Award-winning brands. Industry-leading marketing performance.

“MVF have cemented themselves as one of the most efficient and successful advertisers across our platforms through their leaned-in, inquisitive and collaborative partnership with Meta.”

Jamie Snook Client Solutions Manager, Meta

“MVF wields a technical prowess that is hard to match — allowing them to produce, test and iterate creative at massive scale, giving them a competitive edge.”

TikTok Partner

“MVF are one of the most sophisticated advertisers I’ve worked with, consistently thinking outside the box to drive value for customers. Their approach to campaign strategy, testing and optimisation is unique.”

Félim McMahon Lead Enterprise Sales Account Director, LinkedIn

“MVF is up there with the very best when it comes to maximising campaign potential and driving results at scale across a multitude of markets and products.”

Chris Georghiou Group Head, UK & Nordics, Taboola
Powered by proprietary technology

Our platform connects customers to your sales team in real time.

It improves customer experience, enhances ROI, and unlocks capabilities unmatched in the industry.

Audience Activation

We activate customer records to drive monetisation through lead-scoring models, audience groups for targeted CRM and newsletter personalisation, and AI-driven user-pattern analysis.

Deep First-Party Customer Data

MVF’s user data is built around a Single Customer View — a rich picture of each customer. We add new customers through multiple channels: CPL, newsletters, content and customer value exchanges.

Customer Interaction Technology

Lead-forms and funnel technology drive high levels of interaction and conversion — the Chameleon lead-form widget, comparison widgets, appointment widgets, calculators and other convertibles.

Talk to our growth team. We'll show you what a joined-up funnel could do for your numbers in 90 days.

Owned Media & Extended Audiences

Extended audiences to reach and dominate your target markets, far beyond our owned brands.

Tech.co
Startups
The Eco Experts
Expert Reviews
Expert Market
The Inside Lane
The Prep
The Net Gains
Raise the Bar
Mint Pillow
157M
Monthly visitors
4M
First-party records
200+
Extended-audience partners

The bedrock of how we connect buyers and clients. Owned channels nobody else can buy access to.